Sir Richard Branson recently embarked on a series of adventures with his Virgin Voyages cruise line, helping to delight guests onboard a range of Celebration Voyages.
It all culminated on Scarlet Lady, cruising from Barcelona, where he danced alongside Australian Olympic breakdancer Raygun (before jumping into the pool with her).
Boy George was also onboard to host some DJ sets, while Virgin Galactic astronauts were on-hand to give talks and offer stargazing experiences.
But prior to this, Sir Richard had visited the two other ships currently sailing in the Virgin fleet to oversea some weddings.
He oversaw the wedding of a British couple on Valiant Lady in the Dominican Republic, before flying to Amsterdam to board Resilient Lady.
Here, he officiated the wedding of two Virgin Voyages crew members, Alejandra and Matias.
He then headed to Spain to meet Scarlet Lady, and with the ship spending an overnight in Ibiza, Sir Richard was witness to a third wedding in just a week.
The stunt was designed to promote the new wedding packages that are available with Virgin Voyages from April 2025. Guests will be able to book either a destination wedding or a wedding onboard the ships.
The wedding stunt coincided with the special Celebration Voyages, with special guests across the fleet to help commemorate the 50th anniversary of the Virgin Group.
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Jenni Fielding is the founder of Cruise Mummy. She has worked in the cruise industry since 2015 and has taken over 30 cruises. Now, she helps over 1 million people per month to plan their perfect cruise holidays.